contactcoachingprojectsabout mehome

Branding/

projects

01.
Re-connect
What do you call it when you're asked to create a sub-brand from an already distinctive brand, one with a strong identity, and connect it to a completely new (and let’s be honest, not-so-logical) target group? Right, you say nothing… and just try not to offend anyone in the process
02.
Gappie apparel
GA is for the Gabbers, the Dutch subcultures' real  hardcore lovers. They are family, they are accepting, and most of all, they are extreme. What if I tell you they find peace in the high bpm's? A way of letting go, releasing all those worries and stress.
Gappie Apparel blends style with practicality. A jewelry piece that you can wear to all occasions while carrying your culture wherever you go. They stash your essentials and so much more.
03.
k-afe
K-afe 한국 카페 - is a cafe based in Seoul, serving the perfect mixture of traditional and modern Korean beverages and snacks. With a warm, cosy atmosphere, it’s the ideal spot to enjoy a cup of coffee, whether you're catching up with friends or savoring a quiet moment to yourself.
04.
curame
Curame is a premium hair care brand focused on restoring and revitalizing your hair. From nourishing shampoos and oils to reparative masks, each product is crafted to repair damage, promote growth, and enhance shine and softness, bringing out the best in your hair.
05.
Garment magazine
We take the “just” out of “just a t-shirt.'' For our 22nd edition, we celebrate the power of the t-shirt: how it adapts, transforms, surprises, and offers the perfect soft hug after an editorial breakdown. This issue delves into two opposing realities: with the t-shirt’s endless possibilities and with its unmissable absence. We invite you to question a garment you barely think about and the industry that barely thinks of the planet. If you love a story that flips itself inside out (literally;), you’ve found your issue.